Kinda weird to require shoppers to "belong" to a membership of any kind, however ! (Unless updated since the look I just took at that site, before 8 AM on Monday, the page linked has a very prominent members' LOG-IN.)
P. S. "Coming" has a single M. (can't help it, that one is so much like that silly "alot" nonword that has appeared from TM freaks' misspellings).