HI Guys, just read about twenty threads. Let me give a different angle than most.
1. Model aviation, including Radio Control, is a tiny obscure fragment of society. And we are the tiny fragment of the tiny fragment.
Any publicity for Model Aviation at all, is actually publicity for all of model aviation. Having worked in a hobby shop for many years, the more customers through the front door, the higher the likelihood of exposure to all avenues of model aviation.
2. I did a survey on facebook of how many control line pilots were experienced with radio control and many added free flight. It was a surprisingly high number--again, because exposure to one avenue increases exposure to all avenues, even the small avenues like ours.
Point: AMA is by far the largest opportunity for people to know of the existence of control line regardless of the percentage of the magazine. If anything, it's probably disproportionately high in our favor.
We (AMA that is) need to promote a hobby wide atmosphere of model aviation, not radio control, not drones, not control line, but model aviation (they do a pretty good job of this). This promotes transference. I came out of radio control. Other's have gone the opposite direction and then came back. I have a few ideas to increase this, but are you a master modeler, or just a master... In other words, if you get bored with radio control pylon, try radio control scale, or try control line racing, or precision aerobatics, and vice versa. This keeps all avenues alive. If you don't like it, don't do it. But some people have tunnel vision and think their discipline is the only one. Some of you are arguing "But it is!"
Lastly, drones are the first big thing to happen as a next door neighbor to model aviation. If AMA can catch a third of the drone market, there's a hundred thousand new potential modelers and even if we catch a hundredth of them eventually, through transference, we've doubled our national numbers.
David